Helping great products get found, chosen and bought.
XENA Intelligence manages e-commerce marketplaces for over 120 brands. Its core offering, XENA 360, pairs a hands-on growth team with a unified data dashboard so brands grow on Amazon, Walmart, Shopify and other marketplaces. SearchPanel is part of XENA 360: its AI visibility layer, keeping products recommended when shoppers ask AI what to buy.
By the numbers
As published on xenaintelligence.com; brand count from XENA.
XENA manages e-commerce marketplaces for over 120 brands, from Fortune 100 companies to startups and artisans, from the US to Peru. See customer results.
Our story
XENA was founded by Akhil Suresh Nair in Louisville, Kentucky. He was inspired to study the art of sales when he saw his dad, a brilliant scientist, struggle to bring a life-saving product to market. Akhil studied entrepreneurship at Babson and worked with ecommerce companies at a consulting firm. When he saw the power software could bring to those companies, he set out to build it.
Today XENA's team runs marketplace growth with brands day to day, from listings and advertising to inventory and reporting, as XENA 360, with one unified dashboard for marketplace data. SearchPanel, part of XENA 360, extends that work to AI search: it scores how ChatGPT, Gemini, Perplexity, Google AI Overviews and Amazon's shopping assistant recommend each product and ranks the fixes.
The team behind the work
XENA's functional expertise, as described on its team page.
eCommerce growth strategists
Amazon SEO, listing optimization, paid campaigns and the marketplace algorithms behind them.
AI & data science engineers
Predictive models and custom automation that power XENA's software.
Full-stack product builders
Designers, developers and product managers with deep experience in ecommerce tooling.
Marketplace operations experts
Amazon operations, listing compliance and fulfilment best practices.
Performance marketing analysts
Campaign specialists who track every dollar against return on ad spend.
Strategic advisors & R&D
Market trends, customer behaviour and data shaping what XENA builds next.
Programmes and recognition
Accelerators, competitions and awards listed on xenaintelligence.com.
- Techstars NYC
- MassChallenge
- Vogt Awards
- Render Competition
- 5 ACROSS
- B.E.T.A. Challenge
- Prepare 4 VC
What XENA builds
XENA 360
XENA's team runs your marketplaces hands-on, with one dashboard for sales, advertising, listing health and operations across Amazon, Walmart, Shopify and more.
Explore XENA 360SearchPanel
SKU-level answer engine optimization: a 0–100 Visibility Score per product, competitor and citation tracking, and an impact-ranked Fix Queue.
Explore SearchPanelLearn more: Blog · Xenalytics · Glossary · xenaintelligence.com
Find out which of your products AI recommends.
Score a product across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews with a free SearchPanel audit. Or book a meeting and we'll walk through a live AI Visibility Score with you.